Privacy Policy

This Privacy Policy outlines how we collect, use, store, protect, and disclose personal information obtained from visitors and customers who access and use our website and purchase our products. This policy applies to all users of this platform and complies with applicable global data protection regulations, including the GDPR and CCPA.

Information We Collect

We collect two types of information from users: information actively provided by users and information automatically collected through website access. Actively provided information includes your name, email address, shipping address, contact information, and payment-related details when you place an order, register an account, or submit customer inquiries. Automatically collected information includes device type, browser information, IP address, website browsing records, access time, and page interaction data, which is collected through cookies and standard web tracking technologies.

Purpose of Using Collected Information

We use your personal information to process and fulfill your orders, including product preparation, shipping arrangement, and order update notification. Your information is also used to respond to your customer service inquiries, solve product and order-related problems, and provide after-sales support. Additionally, we use collected data to optimize website functions, improve product display and user shopping experience, analyze website operation data, and prevent fraudulent transactions and unsafe access behaviors. With your consent, we may send product updates, preferential activity notifications, and related coffee lifestyle content via email.

Cookies and Tracking Technologies

Our website uses cookies and similar tracking technologies to identify returning users, record browsing preferences, and streamline your shopping experience. These technologies help us remember your browsing settings, reduce repeated operation steps, and analyze website traffic to optimize page layout and product display. You can adjust your browser settings to refuse or delete cookies at any time. Disabling cookies will not affect basic website browsing but may reduce the convenience of personalized shopping experience.

Information Sharing and Disclosure

We will never sell, trade, or rent your personal identifiable information to any third parties for commercial purposes. We only share necessary user information with trusted third-party service providers who assist our business operations, including payment processing institutions, global logistics and shipping providers, and website data analysis platforms. All third-party partners are required to strictly comply with data protection regulations and sign confidentiality agreements. We may disclose user information if required by legal provisions, court orders, or government regulatory requirements to protect legitimate legal rights and interests.

Data Storage and Protection

We adopt industry-standard technical and management measures to protect your personal information from unauthorized access, disclosure, tampering, loss, and theft. All user data is stored on secure encrypted servers. We retain your personal data only for the time necessary to complete transaction services, fulfill legal obligations, and resolve dispute issues. When the data is no longer needed, we will completely delete or anonymize your information in accordance with regulatory requirements.

User Rights

You have the right to access, check, correct, and update your personal information stored on our website. You may submit a request to delete your personal data at any time, subject to valid legal retention requirements. You have the right to withdraw your marketing consent at any time and refuse to receive subsequent promotional notifications. For California users, you enjoy additional rights under the CCPA, including the right to opt out of any personal data sales. You can exercise all related rights by contacting our customer service team.

Third-Party Links

Our website may contain links to third-party independent platforms and websites. We have no control over the privacy policies and content of third-party websites. We are not responsible for the data collection and processing behaviors of external links. We Policy Updates

We reserve the right to update and revise this Privacy Policy irregularly to adapt to business adjustments and updated legal regulations. Any revisions will be posted on this page with an updated effective date. Continued use of our website and services after policy updates means you agree to the revised terms.

Contact Us

If you have any questions, suggestions, or disputes regarding this Privacy Policy and your personal data protection, please contact our official customer service team through the contact channel provided on our website.

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